Amanda brings a strategic vision and data-driven approach to the ROOT Med Spa marketing team. With a Master's degree in Communication Studies and certifications in digital marketing, SEO, and analytics, she expertly oversees marketing strategy, brand development, and revenue-driving campaigns to ensure growth and engagement.

Amanda is passionate about combining creativity and analytics to craft strategies that connect with audiences and drive results. She specializes in SEO, email marketing, social media advertising, content strategy, CRM, and loyalty programs. What she enjoys most about working in the med spa industry is helping people transform and build confidence for those pivotal moments like a new job, vacation, retirement party, first date, or class reunion.

She's particularly excited about the future of marketing in the aesthetics industry, especially the increasing integration of technology that will create tailored client experiences while minimizing downtime and recovery.

Outside of work, Amanda enjoys expressing her creativity through woodworking, ceramics, taking cooking classes, and tackling home improvement projects.